Adoption and use of voice-enabled devices is rising. Predictions are immense for the years ahead, but even current statistics show that 78 million smart speakers were sold in 2018, up from 34.7 million in 2017 (Canalys
). Alongside this, the variety of instances where voice technology can be applied is constantly expanding as organisations look to interact with consumers in new and exciting ways. Join this workshop to find out how you can use voice technology to deliver new, great services for your customers.
At this workshop you will hear tips from your peers on how to make a success with voice technology, as well as how they have been using it in their organisation. We are also delighted to have Google joining us, who will discuss Intelligent Digital Assistants and how they are shaping new consumer behaviours - providing valuable unique insights for your business.
This event is perfect for anyone interested in voice technology, regardless of how far along the journey you are in bringing it to your organisation.
The location for the workshop is the Millennium Gloucester Hotel, London Kensington. View here
on Google maps. This event is free to everyone within the membership to attend, with all catering included. Unsure if you are a member? Just email firstname.lastname@example.org.
Chris Gathercole | Director of FT Labs | Financial Times
The FT's voice technology journey
- Learn how you can be utilising voice technology to bring your customer service offering to the next level
- Gain a clear understanding of what different voice technologies are available, and for what purposes
- Network with peers from across industry to tackle your challenges in voice technology and more widely
FT Labs has been exploring the nascent Voice Technology, seeking to answer 3 main questions: Is it a thing? Is it good enough? Is the FT ready for it? Along the way, we have built working prototypes, including deploying a voice app to the main ecosystems, painfully acquiring much knowledge and insight along the way. The answers to the 3 questions are: maybe, no, and no.
Rob Leyland | Innovation Manager | Cancer Research UK
Getting enabled: practical approaches to voice technology
Drawing on 2 years’ experience investigating uses of voice technology in the charity sector, Rob will share some tips on how to get started building out voice capability within an organisation. He’ll cover important considerations when designing and building with voice technology and what he’s learnt about its potential, as well as some of the barriers to success. Cancer Research UK have released a number of applications for voice devices, and won the runner up award in the ‘Best use of Emerging Technology’ category at the Real IT Awards 2018 for their use of voice technology with Amazon Alexa.
Nelson Pereira | Head of Customer Engineering | Google Cloud
The emerging of rich customer insights from raw data to Intelligent Customer Assistants
The era of Intelligent Digital Assistants(IDA) is shaping new consumer behaviours allowing them to get things done quicker and more efficiently. IDAs are today part of consumers' daily routine and the expectation set by them is now reflected in the interaction that consumers look to have with companies.
As organisations need to rethink their business models and their interaction with consumers, data is at the core of these interactions.
On this talk we will explore how organisations are already taking advantage of IDA's, how they are a key component in process automation and what we can expect from the future of Digital Assistants.
Arrival and registration
Welcome and introduction
Goal setting and discussion: the shared challenges of utilising voice technology
Presentation: Rob Leyland, Cancer Research UK. Getting enabled: practical approaches to voice technology
Presentation: Nelson Pereira, Google Cloud. The emerging of rich customer insights from raw data to Intelligent Customer Assistants
Presentation: Chris Gathercole, Financial Times. The FT's voice technology journey
Please note: While CITF events are free to attend under member corporate subscriptions, if notice of cancellation is provided late - received after 48 hours prior to the day preceding the event (cancellation via the website will be disabled at this time) - or if no cancellation notice is received, a fee of £100 + VAT may be applied.